How to Build an International Brand | Inc
For decades, Coca-Cola and IBM were among the scant few globally-recognized brands. By crafting a universal message and increasing brand awareness, here's how yours ...
WeChat Essentials – 10-point checklist for your brand in China
As WeChat comes close to 700 million users, the importance of the phone messaging-app is obvious for brands in China. WeChat is increasingly the primary touchpoint of ...
Groundbreaking alliance between Accor and Huazhu (China ...
Groundbreaking alliance between Accor and ... creates a hotel giant in China. ... and development of all its Luxury and other Upscale brands in China, ...
The 25 most valuable brands worldwide 2017 | Statistic
Brands, therefore, create economic value by generating higher returns ... The 25 most valuable brands worldwide ... China: brand value of the leading 100 brands ...
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Helping companies differentiate and create meaningful brands that people can believe in. Base Creative is a multi-disciplinary branding agency and marketing agency ...
Global Marketers Such as Levi's, GM Create Brands for ...
In China, U.S. and other multinational marketers are going a step further by creating new brands for the needs and desires of Chinese consumers.
Battery Manufacturers and Brand Names List
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Doing it their way - The Economist - World News, Politics ...
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Hotel Brand Strategy - ishc
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How to Build a Brand: 14 Steps (with Pictures) - wikiHow
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Trump Company Moves to Protect Brand in Chinese Gambling ...
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How Global Brands Compete - Harvard Business Review
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3.1 Phillip Lim Creates Brand Mark for China – WWD
Rather than give in to what the company describes as “a trademark squatter” the fashion label has gone on the offensive.
Nissan to Create China-Only Brand - WSJ
Nissan will create a China-only brand as part of the Japanese auto maker's effort to increase its share of China's less affluent but growing market in the nation's ...
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How to create a Chinese name for your brand
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China's Future In Brand Awareness - Forbes
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Product Branding - Why it Matters when Buying from China
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How Chinese Companies Can Develop Global Brands
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CDFH creates next global brands in China | South China ...
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Clothing Manufacturers in China: How to Find the Right Factory
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Furniture China to Create a Milestone with ’Dizzying’ New ...
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Building brands in emerging markets | McKinsey & Company
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China to create top adult brands - China News Service
China will tap its industrial design and integration with smart technologies such as virtual reality to produce its own world-class brands of adult products in one or ...
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Brand Marketing - The Balance - Make Money Personal
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Dynamic Blackmores team creates an iconic China brand
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Honda to Create Brand for China Market - WSJ
Honda said it will start selling cars with partner Guangzhou Auto under a new brand in 2010, becoming the first foreign auto maker to develop an original brand in China.
China - Wikipedia
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How to be a successful luxury brand | Campden FB
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A Perfume Brand creates a buzz around ... - Marketing China
Perfume : a lucrative market in China The perfume and fragrance market in China is expected to be responsible for 25% of the industry’s global market growth by 2020.
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Estée Lauder Develops a Brand for China - The New York Times
How does an American-based company make deeper inroads in China after it has already introduced some of its popular, long-established brands? Many ...
5 Strategies to Build a Global Brand - Entrepreneur
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